Cristiano Ronaldo’s Legendary Watch Collection Gains a S$2 Million JACOB & CO. Masterpiece

Veteran football superstar Cristiano Ronaldo is not only a focal point on the field—his every move, fashion taste, and watch choices have long been benchmarks in pop culture. Recently, he renewed his contract with Saudi Arabia’s Al Nassr football club until 2027, meaning he will continue playing until the age of 42. This announcement has finally put an end to widespread speculation about whether he would leave Al Nassr, while also undoubtedly reaffirming his passion for the sport and his astonishing perseverance.

Beyond continuing to make history on the pitch, Cristiano Ronaldo is also renowned in the sporting world for his astonishing collection of top-tier luxury watches. The timepieces he owns are not only exceptionally expensive, but many are rare treasures seldom seen elsewhere, continually expanding his “crazy” collection. For instance, he shares a particularly close relationship with the luxury brand JACOB & CO., which has led to the creation of several unique watches custom-made for him and granted him access to even rarer, dream-worthy pieces.

Recently, Jacob Arabo, the founder and creative director of JACOB & CO., once again personally delivered an exceptionally rare Bugatti Chiron Tourbillon Sapphire Crystal Orange Sapphire watch into Cristiano Ronaldo’s hands. This astonishing masterpiece is said to be valued at $1.5 million USD and is a globally unique “Pièce Unique”version. This not only highlights Ronaldo’s standing in the world of collecting but also underscores JACOB & CO.’s regard for this global icon.

Inspired by the supercar Bugatti Chiron, this tourbillon watch features a case meticulously carved from a single block of orange sapphire crystal. Every detail, from the grille to the headlight-inspired lines, pays tribute to the automobile. Most impressively, inside the watch lies a miniature replica of the W16 engine. When a button is pressed, its 578 components work in unison, and 16 micro pistons vibrate within sapphire cylinders, creating a 15-second “start-up animation” — as if a real engine has been strapped to the wrist.

At its core, the JCAM37 movement is not only a showcase of the brand’s technical prowess, but also features a 30° inclined flying tourbillon, symbolizing the radiator’s position—enhancing both the visual angle and shock-resistant precision. The power reserve indicator on the dial draws inspiration from a car’s fuel gauge and offers a 60-hour runtime, blending playfulness with practicality.

JACOB & CO. has always adhered to the brand philosophy of “Inspired by the impossible,” and this watch is the ultimate embodiment of that spirit. Not only is its watchmaking process extraordinarily difficult, but the materials themselves are exceptionally rare. The process of carving and polishing the entire sapphire crystal case requires hundreds of hours, and a single flaw means starting over. Yet in the end, this timepiece is more than just a display of technical mastery—it reflects Cristiano Ronaldo’s approach to life. From his dazzling moments on the pitch to his pursuit of timepieces that embody extreme craftsmanship, every facet makes it clear: Ronaldo is not only a top-tier athlete but also the ultimate ambassador of luxury culture.